Lakeland public relations have made a lot of progress and changes over the past few years. While one would have assumed that it would have diminished in value because of the age of technology, all it has really done is provide it with a stronger platform. One of the...
One of the biggest misconceptions about the Lakeland public relations profession is the idea that it is a dull industry to be a part of. After all, when you look at it from the outside, it looks like a flurry of press releases and media communications. It’s hardly...
At its core, Lakeland public relations, well, handle the public. It is a company’s way of managing the public’s image of them by providing them with the information that they need to form a favorable view of the company. However, in the digital age, it can be fairly...
In today’s social and tech-driven world, one of the worst things that can happen to a business or a brand is to become irrelevant. Fortunately, this is where Lakeland public relations come in. Becoming irrelevant can prove to be very harmful to your brand, no matter...
At its core, Lakeland public relations is in the business of telling stories, believe it or not. Everything from press releases and market research boil down to the idea that you’re doing all of this to tell a story to your audience. And like any other piece of...
