BrightSky PR News

Lakeland Public Relations: The Benefits of Investing in PR Management

19 November
Lakeland public relations

Marketing and Lakeland public relations are almost always confused with each other. There’s a huge difference between these two concepts. Marketing aims to promote a business to its target market whereas public relations is about enhancing and building a strong relationship with the target audience that will, hopefully, lead to sales. PR’s aim, therefore, is […]

Lakeland Public Relations: The Most Common PR Mistakes

14 November
lakeland public relations

Every business depends on Lakeland public relations for any possibility of success. A business can only be truly successful once it has harnessed the power of public relations and used it to market its products and services. But every successful PR strategy starts with a plan and it is here when experts make these common […]

Essential Tips to Improve Your Business’ Lakeland Public Relations

05 November
Lakeland public relations

The success of your business is dependent on how well you engage with your current customers, target market, the media, and the general public. Your relationship with these sectors makes up your clientele. Can you imagine not being in good terms with the local media? Your Lakeland public relations will suffer.  Thankfully, there are some […]

3 Reasons To Hire Lakeland Public Relations

25 October
Lakeland public relations

Yes, a Lakeland public relations company is worth the money. Yes, you need to pay for a PR firm’s services. No, not everything can be done for free. If you want to boost your brand’s image, you need to invest in sound marketing and PR strategies. Public recognition and trust are the two most important […]

Lakeland Public Relations: Advance Your PR Campaigns On Social Media

18 October
lakeland public relations

More than 76% of journalists say that they think about their stories’ social media sharing ability before writing them. It means journalists are more concerned about the ability of their stories to reach social media users than how they can be perceived in a newspaper and television. Lakeland public relations companies must conform to the […]

How Do Lakeland Public Relations Deal With Demanding Media People?

10 October
Lakeland public relations

There is a gray area in the relationship between media people and Lakeland public relations. Many media people are annoyed by how PR does its job. And many PR people are irritated by demanding and superior-feeling media people. And yet, they know they need each other. They thrive at events that they are both successful […]

The Importance of Lakeland Public Relations In Today’s Day and Age

08 October
Lakeland public relations

Online technology has done quite a lot for us as a society as a whole. However, far too many industries have gone out of business as a result of failing to keep up with the current standards of technology. Lakeland public relations is one of the industries where one may be surprised at the fact […]

Lakeland Public Relations Skills That Don’t Go Out Of Style

30 September
Lakeland public relations

The Lakeland public relations industry is one that has been around for a long time. The great thing about this is that it is an industry that learns how to adapt to current forms of technology to keep up with the current state of the industry as a whole.  However, despite its ability to seem […]

Lakeland Public Relations 101: How to Win Journalists Over

30 September
Lakeland public relations

Learning how to be personable is a huge part of being in Lakeland public relations. After all, in an industry with a primary focus on the public, you are sure to need good people skills. One of the primary responsibilities of your job as a public relations professional involves having to interact with journalists and […]

Mistakes In Your Lakeland Public Relations Crisis Plan

18 September
lakeland public relations

A crisis plan is always essential in any Lakeland public relations strategy. This is one of those things that you always hope that you never have to need, but when you do need it, you’re glad that it’s there. However, there is no point in having a crisis plan if there are any mistakes with […]