It can be overwhelming to sell products and services, as well as raise the consciousness of the market about our brand, through Lakeland public relations strategies. Since PR is such a broad term we use either to influence the media to promote our businesses (without...
Why do we hire Lakeland public relations specialists to promote our business? We need our target audience to be aware not only of our business but the different promotions, products, services, and events that we host. The main purpose of every PR agency is to sell...
Making a bad first impression at work is bad enough but what happens when it happened to a business? What happens when during its first foray into its marketing campaign, the business accidentally makes a blunder that caused the audience to see it in a bad light?...
Brands are now becoming more creative with the way they work with influencers and allow them to influence their Lakeland public relations. A survey from digital agency Burst Media showed that for every $1 spent by a company on an influencer marketing program, the...
Lakeland public relations is now a faster field, thanks to the growth of social media in the past decade. Before, PR professionals will write a press release, read it on air, publish it on newspapers, or share it online. Everything changed when Facebook, Twitter, and...
