There is nothing more nerve-wracking than having to prepare a press conference to complement your Lakeland public relations goals. The client is dependent on this press conference to be successful but no one really knows for sure until the final piece has been written...
If you have a small business that you need to market through Lakeland public relations, you need to understand that there are a couple of differences in crafting a PR message between a big company and a smaller business like yours. While mega-corporations need PR to...
All businesses, at some point, will face a Lakeland public relations crisis. How you respond to the crisis will either boost the image and reputation of the company or significantly damage the brand. PR specialists know how to change public perception with the right...
Have you ever had to prepare a Lakeland public relations client for a big interview? How did it go? How did the client manage not to completely disintegrate in front of the whole audience? The problem with some Lakeland public relations clients is they are not used to...
Social media started out as a fun way to connect with friends and family. We signed up to it with the intention of communication with friends from faraway places and reconnecting with family members we haven’t seen in years. We left Friendster testimonials on each...
