In Lakeland public relations, you will find that there is so much more to it than just press releases and creating PR strategies. Learning how to handle interviews is a very integral part of a good public relations strategy.
A good interview can be a huge factor in a company’s public relations strategy, and if done well, it can provide a lot of benefit for the company. A bad interview, however, can spell certain disaster for your company, which is why it’s very important that the interview is pulled off successfully.
However, not all public relations interviews are expected to go as smoothly as companies and public relations teams would hope. There may be times when you might have to encounter a Lakeland public relations interview that may be a little difficult to handle.
However, there are ways to get through a difficult interview and pull it off with grace and aplomb. Here are some ways to handle a difficult interview
Handling difficult questions
In a regular interview, the interviewees would be typically given a set of interview questions that will be covered during the interview. The public relations team or the interviewee themselves would screen the questions, and determine which questions are appropriate for the interview.
The approved questions are then sent back to the interviewers and these will be the questions that will be asked during the interviews. This makes it easier for both parties because the interviewees will know what questions are going to be asked, and the interviewers already know how to direct the flow of the interview.
However, there are some interviewers who choose to deviate from these questions, and the interviewees will have to deal with questions that they are unprepared for.
If this happens, the best way to handle this is to not show that you are fazed by the unrelated topic and if it has nothing to do with the topic at hand, you can simply say that the question is not related and if you could go back to the core topic.
Handling difficult topics
While simply directing the flow of the conversation elsewhere is a pretty straightforward and graceful way of diverting unwanted questions in a Lakeland public relations interview, some interviewers are persistent in pressing an issue.
If this ever happens, one of the best ways to respond to this question is by informing the interviewer that this is something that the company needs more time to look into. You can also answer with the fact that this is not something that you are liberty to discuss, so you really cannot speak about this issue.