All businesses, at some point, will face a Lakeland public relations crisis. How you respond to the crisis will either boost the image and reputation of the company or significantly damage the brand. PR specialists know how to change public perception with the right...
Have you ever had to prepare a Lakeland public relations client for a big interview? How did it go? How did the client manage not to completely disintegrate in front of the whole audience? The problem with some Lakeland public relations clients is they are not used to...
Social media started out as a fun way to connect with friends and family. We signed up to it with the intention of communication with friends from faraway places and reconnecting with family members we haven’t seen in years. We left Friendster testimonials on each...
Today’s Lakeland public relations can no longer avoid the power of social media and the influence it has over all aspects of promoting a business, boosting a client’s reputation, and answering questions about issues that could impact your client. Even print...
Businesses and non-profit organizations regularly hold events to promote an idea, sell a product, and introduce a new service to their target audience. The goal is to reach their audience and persuade them to support the cause or purchase the products/services....