There are fresh challenges in Lakeland public relations. The first one is the rise of social media platforms. The second is the coronavirus pandemic. How do these challenges affect the way marketers and business owners see the importance of public relations? Rise of...
The Covid-19 pandemic is unlike anything we have seen in our lifetimes. As it effectively grounded businesses and economic activities, those working in Lakeland public relations are forced to take stock of the methods they can use to continue building relationships...
What is social listening? It is the process of monitoring various social media platforms to know what your audience is saying about your brand, products, services, competitors, and industry. You want to know what your audience thinks about your company? Social media...
To cancel someone on social media means to stop supporting that person. Celebrities, influencers, and other popular personalities usually get canceled because of something they said or did. Brands can get canceled, too, because of failing to stand up for what their...
The work of Lakeland public relations is hard enough without misconceptions making it more difficult to attract clients. Many of these misconceptions are stopping executives from hiring PR agencies. For them, it’s a waste of time considering they are already paying...